Twitch is a social video platform where gamers can broadcast, watch and talk about video games. Twitchs video platform is the backbone of both live and distribution for the entire video game ecosystem. This includes game developers, publishers, media outlets, events, user-generated content, and the entire esports scene. In February 2014, WallStreet Journal ranked Twitch as the 4th largest website in terms of peak internet traffic in the U.S. fortifying the brand as an entertainment industry leader and the epicenter of social video for gamers.