Clay leverages over 100 data sources to offer unparalleled data enrichment, tripling data coverage and quality compared to single-source providers like ZoomInfo. This multi-source approach ensures highly accurate and diverse lead information, providing SDRs with deeper insights to craft targeted and effective outreach campaigns.

Yes, Clay uses an AI-powered research agent to automate prospect research tasks. It can scrape websites, analyze PDFs, interpret Google searches, and extract relevant details from various sources. This eliminates repetitive manual tasks for SDRs and speeds up the research phase of lead generation.

Absolutely. Clay seamlessly integrates with popular CRMs and email sending tools, enabling you to sync data, streamline workflows, and execute personalized outreach campaigns directly from your existing tools like Salesforce, HubSpot, or Outreach.

Clay's automated outreach stands out due to its AI-driven message personalization. Using enriched data from its 75+ data tools, the platform crafts tailored emails for each recipient. This results in higher engagement rates and more meaningful connections during outbound campaigns.

Clay enhances outbound sales campaigns by improving every stage of the process. First, it enriches lead data using its multi-source integration. Next, it automates research to extract key insights about prospects. Finally, it enables personalized outreach at scale, syncing everything seamlessly back into your CRM or email platform for execution.

By automating tasks such as data enrichment, prospect research, and message crafting, Clay significantly cuts down manual effort. SDRs no longer need to spend hours on data entry or researching leads—Clay's AI handles it all, allowing reps to focus on building relationships and closing deals.

By automating tasks such as data enrichment, prospect research, and message crafting, Clay significantly cuts down manual effort. SDRs no longer need to spend hours on data entry or researching leads—Clay's AI handles it all, allowing reps to focus on building relationships and closing deals.

Clay is ideal for sales and business development teams across industries like SaaS, consulting, recruiting, and real estate—any business where high-quality leads, personalized outreach, and streamlined workflows can drive revenue growth. Its versatility and scalability make it a valuable tool for companies of all sizes.

Clay prioritizes data security and compliance. The platform follows strict data protection protocols and complies with major privacy regulations, such as GDPR and CCPA, to ensure user and customer information is managed safely and securely.